OUR PURE RESEARCH EXECUTION
THREE MAIN APPROACHES
The choice of one approach depends on the nature of the problem
TRACKER RESEARCH PROJECT
QUANTITATIVE RESEARCH (AD HOC)
QUALITATIVE RESEARCH METHODOLOGIES
IN-DEPTH INTERVIEWS (IDIS)
and some behaviors,
refining ideas, and
FOR YOUR QUALITATIVE STUDIES, WE CAN….
We are able to provide you the full research work(design, execute and deliver report and strategical thinking).
OUR QUALITY CONTROL PROCESS
We perform 5 different actions to ensure robust quality in data collection and validation both for quantitative and qualitative studies…
FOR QUALITATIVE STUDIES
Ensure all the target profile are taken in consideration in the group composition
Recruitment Guide use to ensure we capture all the big drivers of participants difference
100% of all participants are met for a 5 minutes pre-discussion by our quality control team at least 48h before the group discussion.
Second participants screen at the Focus Group entrance to ensure right profile
All the notes are reviewed at the end of each group to make sure they are complete, taking in accounts verbal and non-verbal verbatims.